Crafty Childhood
Rainy day activities we used to call them. When there was nothing else to do kids had their favorite stock phrase, I’m bored! Then our parents would reply with their stock phrase, “use your imagination.”
We came up with games, fantastic worlds, and kept ourselves occupied for hours on end. All without the tech of today. It was never present. Our minds would become stronger in the process of inventing. You cannot miss things that were not invented yet.
Finding discarded refrigerator boxes was common during the 1970’s. We used them to build forts, roll down hills, and pretend just about anything our minds could invent!
A carboard box became a spaceship or a time machine. Adventures got played out complete with hand to hand melees to overcome villains. Then on our television sets came perhaps some of the most imaginative television programs on Saturday mornings to compliment our rainy day adventures.
There were 3 commercially supported networks, CBS, ABC, and NBC. New York City also had 3 locally based independent channels: WNEW–5, WOR–9, and WPIX–11.
These independent channels picked up the first ever re-runs in TV history. Network execs did not think people would watch repeats of old shows.
But to the children of that era every single re-run was a first time viewing. Every series from the 1950’s and 1960’s would get aired again. More on this topic in a future entry.
This week I want to talk about the programming of the 1970’s, my childhood. Saturday mornings became a special time of the week for millions of us.
Sid & Marty Krofft
Network TV in the 1970s programmed Saturday mornings just for kids. Cartoons, live-action space operas/adventures, and the brothers Krofft who had series on all 3 networks! At the top of their game there was a variety show based in Atlanta in 1978 called The Krofft Supershow. Hosted first by the Scottish hitmakers Bay City Rollers then the made up Captain Kool & The Kongs, featured 3 series: Dr. Shrinker, Wonderbug, and Magic Mongo.
When their first series originally aired on NBC in 1969 no one knew their everlasting impact. H.R. Pufnstuf was that first show. A fantasy adventure starring Jack Wild as Jimmy (Oscar Nominee for “Oliver!”), Billie Hayes as Witchiepoo, and Lennie Weinrib as H.R. Pufnstuf (he starred later as the Genie Mongo).
How the Krofft Brothers Named Pufnstuf
Of course the famous Mayor of Living island was named after Puff The Magic Dragon, a folk tune that at the time was a popular hit.
In their interview for TV Archive, Sid and Marty Krofft talked about the naming of their now iconic series. There are fun facts brought up as well.
My favorite fact was that The Beatles watched it every week. In England Pufnstuf was broadcast at 6 in the evening. Manager Brian Epstein asked for a 16mm copy of each week’s show!
At the end of every episode Pufnstuf and Jimmy tell viewers to keep those letters and postcards coming. Their fan mail was on average 10,000 letters per week!
Many college kids were watching the show. A lot of them thought the name Pufnstuf was drug related. Naturally the network’s standard and practices would have never allowed it.
A lad named Jimmy and his golden flute, Freddie, are lured away in Witchiepoo’s boat. The vessel attacks Jimmy sending him into the water. He finds himself washed ashore on the Oz-like Living Island. Its Mayor, the friendly dragon H.R . Pufnstuf, and his staff Cling and Clang rescue Jimmy. The rest of the series’ 16 episodes are Jimmy’s attempts to escape the island and various other adventures.
The Krofft shows featured musical numbers too. On Pufnstuf Jack Wild’s character Jimmy sang on several episodes. ‘Walking, Talking Boy’ and ‘Mechanical Boy’ are examples.
“The Magic Path” episode had the discovery of a special walkway that could lead Jimmy off the island! Then there was the scheme of using a box kite to fly him home.
Another big hit was “Sigmund and The Sea Monsters”. Star Johnny Whitaker sang the theme song, ‘You Gotta Have Friends’. He also sang on many episodes.
Sigmund was a misfit. Brothers Burp and Slurp were genuine monsters. Big Daddy and Big Mama were their parents, modeled after Hollywood gangsters of the 1930’s.
Johnny and Scott find Sigmund. They take him in to their clubhouse. Each episode has the boys protecting him from his awful family.
The popularity of these shows propelled stars Jack Wild and Johnny Whitaker to teen idol status. They performed beside the costumed Krofft characters at the Hollywood Bowl in L.A.
Krofft Series Roundup
- H. R. Pufnstuf________________________16 Episodes (1969)
- Land Of The Lost___________________43 Episodes (1974–76)
- Sigmund and The Sea Monsters____29 Episodes (1973–74)
- The Lost Saucer____________________16 Episodes (1975)
- Lidsville____________________________17 Episodes (1971–72)
- The Far Out Space Nuts_____________12 Episodes (1975)
- The Bugaloos_______________________17 Episodes (1970–71)
- Dr. Shrinker________________________16 Episodes (1976)
- Electra Woman and Dyna Girl______16 Episodes (1976)
- Wonderbug _______________________ 22 Episodes (1976–77)
- Bigfoot and Wildboy________________20 Episodes (1977–79)
- Uncle Croc’s Block___________________16 Episodes (1975)
- Pryor’s Place_________________________13 Episodes (1984)
- The Krofft Supershow________________16 Episodes (1976)
I watched all of these programs when they aired. The Krofft brothers had some star power too. “Lidsville” featured Butch Patrick of “Munsters” fame, he played Eddie! Charles Nelson Reilly also starred on the show as villain Hoodoo and with Phyllis Diller on “Croc’s Block.” “The Lost Saucer” starred Ruth Buzzie and Jim Nabors as androids named Fi and Fum. Richard Pryor starred on “Pryor’s Place”. Bob Denver of “Gilligan’s Island” starred in the “Far Out Space Nuts”. Martha Raye was Benita Bizzare on “The Bugaloos”.
The cost of producing so many live-action fantasy shows took its toll. Pufnstuf had 16 episodes that were reran throughout the 1970’s. To widen their audience, Sid and Marty Krofft produced a 98 minute feature film, Pufnstuf”, that featured Martha Raye as The Boss Witch and Cass Elliott as Witch Hazel and the original featured series cast.
“Land of the Lost” ran the longest. Eventual re–boots were produced in the 1990’s and 2000’s and a really bad feature film Starring Will Ferrell.
In 1978, Sid and Marty Krofft opened an indoor amusement park that took up 5 floors of Atlanta’s Omni Center, now home to CNN. It featured a giant sized pinball machine that people could ride through on specially designed vehicles.
Visitors rode the escalators to the top floor that featured a carousel. Then working their way down through the other floors and attractions. Upon exiting there was the familiar Krofft TV Productions logo.
Despite the financial failure of the Atlanta park, the brothers designed Krofft show themed rides for Six Flags in Georgia and in other theme parks across the U.S.
Krofft Gallery: (L–R): The movie ‘Pufnstuf’ (1970), Atlanta based indoor Amusement Park, the book ‘Pufnstuf & Other Stuff’ by David Martindale, and the Krofft TV Production logo seen at the end of each series’ episode.





The Stone Age and Future Age Enable The Scooby Age!
“The Flintstones” appeared in primetime a decade before its debut followed by “Jonny Quest” by Hanna–Barbera in the 1960s. At the dawn of the seventies ABC put Scooby Doo on the air. A group of teenagers along with their pooch and hippie owner Shaggy took on investigations of mysterious happenings in spooky houses and other nefarious schemes.
The series was an instant smash. Unheard of in TV Land that a cartoon would become such a cultural touchstone that a repeated phrase at the end of each episode would ring down through the decades: ‘we would have gotten away with it too if it hadn’t been for those meddling kids!’.
The program portrayed teenagers as responsible, caring, and ultimately wiser than the adult villains they would apprehend each week. There were ghosts and ghouls aplenty. Shaggy was always scared to death but with the help of Scooby Doo would overcome his fears usually by accident to win the day. Fred, Velma, and Dafney were the trio of calm and cool. Many viewers later stated that Velma was Lesbian. The series had plenty of camp value in it.
As seen in the gallery below, Shaggy and Scooby were often the first to face each week’s featured ghoul. The ‘NEW’ Movies series brought a lot of guest stars to the show including Laurel & Hardy and Batman & Robin. Campy 1970s fun!




I woke up with my sibs every week to tune in for their latest adventure. You learned how to overcome adversity in a way. Scooby and Shaggy despite being scared out of their wits somehow rose to the challenge of catching crooks disguised as ghosts and monsters.
The show became the longest-running of that era. It spawned numerous spin-offs. ‘Scrappy-Doo’ also got his own series! As seen in the gallery below, Scooby’s offspring Scrappy proved so popular there was a spin-off.


I admit by the time I hit my pre-teens the magic of Scooby had waned. There were a lot of spin-offs too. I was hitting those pre–teen years when Saturday morning early wake-ups had lost their magic.
Today the streaming services like Amazon Prime premiered “Scoob!” a brand new animated movie. And of course there were the live action Scooby Doo movies. Puppy power indeed!
Public Television Introduced Sesame Street
PBS Introduces Zoom & The Electric Company
We’re Gonna Zooma Zooma Zooma Zoom! was sung by a group of children who were not professional performers. Each week they scripted the show! This included creating a made-up language called Ubby Dubby.
Skits were performed. Games were invented. And there was a Zoom Guest too. The Guest segment was a real kid who had a hobby/interest to share.
At the end of each show the kids invited the viewers to write in on a postcard to request a Zoom Card. On the front was a color photo of a Zoom kid and on the back was instructions on how to do a craft featured on the show at home.
I sent in for a card once. I got the instructions on how to make a calendar with drawers using matchsticks.
The Zoom kids would sing the address Boston, Mass 0-2-1-3-4….send it to ZOOM! at the end of the show.
Channel Thirteen (PBS) is the flagship station for Public Television in the U.S. Zoom and The Electric Company were produced following the enormous success of Sesame Street which premiered in 1969. Although these shows aired every weekday I always felt like they were part of my Saturday morning media diet.
“Hey you guys!” would be yelled loudly at the top of every episode of The Electric Company. This program taught reading comprehension to kids. Proper sentences, grammar, punctuation, and the rest would be featured in silly skits.
Fargo North was a detective character who used a decoder machine to put words in their proper order to form a sentence.
Rita Moreno (Emmy, Grammy, Oscar, Tony winning actress) was a featured player. Morgan Freeman played Easy Reader, a hip guy who read a lot.
There was animation too. The Adventures of Letter Man showed a superhero who had a letter on his chest he would use to spell the correct word to save someone from peril.
There was also a special appearance of a popular superhero—Spidey Adventure Stories! Spider-Man in live action!




Groovy Times
The 1970’s made for a great childhood. The influence of the previous hippie days showed up in the various series featured this week. Commercial TV began to exploit the popularity of rock music, had kids who were not always show-biz types, boys with Red hair became idols, and there was a sense of escape from adult authority.
The following years Cable TV replaced Saturday Morning TV with Nickelodeon, the first Network for Kids. And MTV became the channel for rock music.
As you can see from this blog entry I treasure the memories I have in front of our black and white TV during those groovy times. They had a big influence on me.
For the full 5 minute interview with Sid & Marty Krofft regarding the naming of their Pufnstuf series just click here: https://youtu.be/MPW-8Db0LFI
http://www.BillieHayes.com is the website of the actress famous for playing Witchiepoo, she raises money for her animal rescue charity! Check it out!

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